Monday, February 4, 2013

Post 1

After we met for the first time, I realized that this class is a combination of many different communication classes I've taken before. It takes the qualities of visual communication and advertisement, and combines it into something I look forward to creating on my own! It is very important for communication majors to study design because no matter what you do in the field, you need to be able to present something in a way that is appealing to others. Whether you're trying to sell a product, promote a company, or create some sort of message, you need to be able to attract the attention of whom ever your audience is. This is done by good design. A good design will automatically catch your eye, and make you want to know more. You can either make a positive image of a company, or a negative one, all dependent on the image you use to identify them.

I'm not going to call this my favorite design in any way, shape, or form, but a design that I can guarantee catches everyone's eyes, whether they notice or not, is the famous McDonald's arch. You can spot a McDonalds from miles down the road. A bright yellow M that is high in the sky is hard to miss. I consider this a good design. It stands out, and you will notice it right away. That must have been what whoever created it was aiming for. So when you're driving down the road and you see that huge arch, you'll stop in for a big mac. To me, that was a well thought out design, that works!

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